Friday, January 16, 2015

Don't Neglect Your Opening and Closing



The speaker understood the concept of beginning – middle – end. But he didn’t practice that in the delivery of his speech.

As the owner of an advertising agency, he explained that every ad follows a storyline and every story has a beginning, middle and end.

However, he clearly didn’t see his presentation as a story with a beginning, middle and end. He failed to deliverer an effective beginning and end. Ironic.

His opening line was, “So what I’m gonna try to do…”

Would he start an ad with such a limp phrase?

In the middle of his speech he delivered some fascinating insights and examples of advertising stories. He shone at this point because he was talking about ideas and examples about which he was passionate and knowledgeable.

The closing line to his speech was, “Enjoy your conference. Thank you for your invitation. Any questions? Am I supposed to take questions?

That’s a weak and sloppy close.

My guess is that he wouldn’t have been so caviler if he was speaking to a client instead of a university group.



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Wednesday, December 10, 2014

Connect with George Torok Online for Presentation Skills

Recently I've been asked about where to find my posts, articles and articles online. This blog post lists the most popular links to blogs, websites and social media.


Social Media

Twitter:         https://twitter.com/presentationsgo


Facebook:    https://www.facebook.com/PresentationSkillsClub

Linkedin       https://www.linkedin.com/in/georgetorokpresentations


Youtube       https://www.youtube.com/user/presentationskills1


SlideShare   www.slideshare.net/PresentationCoach

 

Articles

Torok.com     http://www.torok.com/articles/presentation.html

Speech Coach for Executives     http://speechcoachforexecutives.com/articles.html



Presentation Tips

 http://www.torok.com/presentation/free.html



Websites

Torok.com              http://www.torok.com/index.html


SpeechCoachforExecutives.com        http://speechcoachforexecutives.com/

QuestionsAboutPublicSpeaking       http://questionsaboutpublicspeaking.com/










Videos on Vimeo


Interview with George Torok about Superior Presentations     http://vimeo.com/71217553

Radio show about Business Conversations      http://vimeo.com/74498708







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Monday, November 10, 2014

Your right to speak doesn't mean we need to listen


Public speaker speakers conrner


In many countries you have the right to state your opinion. But you don’t have the right to demand that people agree or even listen. As a public speaker you have to earn that privilege to capture their attention. Then you need to persuade them with your message.




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Friday, November 07, 2014

Tell your boring message in an entertaining way

You can tell a boring message in a creative and exciting way.


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Thursday, November 06, 2014

SP Tip # 79: Distance yourself from a bad idea...

Distance Yourself From a Bad Idea

Presentation Skills
Bad ideas in the past

There might be times when you want to persuade your audience to change. You can use logic, stories, charts and success stories to move them. Here is a subtle technique that can help you.
You physically position the good from the bad.

How do you do that?
You move from left to right. Be sure to move left to right as your audience sees it - not your left to right. You will have to rehearse this to get it right.
Good ideas in the future

Why does this work?
European based languages, including English, reads from left to right. Therefore we have been conditioned since we first started to read to assume that progress moves from left to right.
We read text from left to right to discover more, to learn what happens next and are rewarded with the answers to our questions. Hence the simple act of moving our eyes from left to right tends to build our expectations of progress and good things.

When presenting, you can use this to your advantage by placing bad ideas, the status quo or the past on your right side. That is the left side for the audience.

You can also do this by holding your right hand out or taking a step to your right when you talk about the bad ideas. That visually places the bad idea in the past to acknowledge it while guiding the audience to move on to better things.

Then you show progress by taking a step to your left or holding out your left hand when you talk about good ideas. You place the idea you are selling in the future to encourage acceptance.
You can use this technique to place objections, past failings or criticism's on your right (the audience's left) and hence in the position of bad ideas.

You can use this technique to position a question or idea as bad or good just by your physical movement without saying a word.

Of course, when you speak in the Middle East you need to remember that they read from right to left.

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Wednesday, October 29, 2014

Great Boss = Great Presenter ???


Dear Great Boss,

Great War
If you’re reading this note that means that I’ve died, moved on or won the lottery. So it’s time for me to finally share a secret with you. Not sure it this qualifies as a big secret because everyone else knows this except you.

This might come as a big surprise to you. I and the rest of the staff have done our best to protect you from the brutal truth. Apparently our conspiracy of silence and sycophancy has succeeded. 

You might believe that you are a great presenter. Naturally whenever you asked for comments or feedback on your presentations we dutifully responded with “You are a great speaker.” “That was a great presentation” And the greater sycophants added “You’re a great boss”.

Technically, those weren’t lies because great does not mean good or even better than good. For instance, there was the Great War, the Great Depression and the Great Plague. Your presentations were in this category of great.

You might want to sit down while reading this. Your presentations suck. If fact they suck - greatly.

That could be a great surprise to you.

You might wonder, “Was it one bad presentation or one little thing?”  No.

Take your pick:
  • Your jokes stink.
  • Your slides were boring and confusing.
  • It was annoying when you read your text slides to us.
  • The clich├ęs you tossed around were unoriginal and uninspiring.
  • Your words were often insulting and condescending.
  • Your attempts at rapport felt insincere and manipulative.
  • You didn’t speak with us. You spoke at us.
Why do I tell you this?

Because these repeated mistakes cost the company money, created stress for people and wasted resources.

I found traits to respect and appreciate about you. I hope that you might now respect and appreciate these truths that I offer you about your presentations.

I hope that you might stop basking in the glory of those great presentation reviews and start delivering more effective presentations.

PS: Don’t expect to receive honest and constructive feedback about your presentations from the staff because they still work for you and will praise you as great.

PPS: If you think you’re great, check out the horrors of the Great War, Great Depression and Great Plague.



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